You’re listening to Preferred Company with Joel and Fran! Today’s guest is Cindy Watson. She is the founder of ‘Women On Purpose’ and author of ‘The art of Feminine Negotiation- How to get what you want from the Boardroom to the Bedroom’. Cindy believes all of life is a negotiation and she’s dedicated to helping people leverage their innate powers of persuasion to get what they want from the boardroom to the bedroom. Cindy will discuss the power of negotiation, how to use it in specific situations and ways men can get more by tapping into their feminine power.